YouTube channel

 We all know that Internet users love videos, hence the importance of having a YouTube channel!

But what exactly is a chain?

This is what we are going to show you today.

According to Laurent:

 A channel is your space on YouTube that brings together all of your videos. This is the possibility for Internet users to subscribe and you to retain them.

He gave me all the information I needed this morning, before heading to his office.

I have synthesized them in this article!

My definition of a YouTube channel

YouTube Channel


A YouTube channel, as the name suggests, is the channel you create on YouTube to deliver your videos so that people can watch them.

Many businesses create a channel to share many types of video like:

  • Tutorials,
  • Product demos,
  • Interviews with experts,
  • Customer testimonials.
  • CCM emphasizes that creating your channel is a relevant choice to communicate. Over a billion users use this social network every month.
  • For information, creating a channel is free and easy.

What is the point of managing a channel on YouTube?

As mentioned above, a channel is used to stream videos to YouTube, but not only.

  • Owning your channel can help you:
  • Promote your products and services,
  • Promote your products in a creative way,
  • Announce the release of a new product or service,
  • Communicate about your company and your universe,
  • Humanize your communication,
  • Increase your visibility, your notoriety and your credibility,
  • Provide additional advice to your customers regarding a product or service,
  • Build a solid bond with your prospects and customers,
  • Unite a community around your business,
  • Expand your audience,
  • Find new customers,

Stand out from the competition, especially by showing original and fun videos.

How to create your own channel?

To create a channel on YouTube, go to this dedicated page.

Then, fill in some information such as the name of the channel, its category, its description.

Since the channel name will appear in the URL link, it is recommended that you keep the name short and easy to remember.

Regarding the description, I advise you to mention the most important information from the start and include relevant keywords.

Note: before creating your channel, you must have a Google account? I advise you to feed it as soon as it is created with a few videos (between 5 and 10).

If you have created your Youtube channel and want to get youtube marketing training then visit Burraq Engineering Solutions, BITS is a leading IT training institute in Lahore.

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