What are the best SEO plugins for WordPress?

If WordPress is one of the most widely used CMS around the world, it has many advantages for website owners. It is particularly effective in terms of natural referencing, mainly through SEO plugins that must be installed. These extensions are fundamental in that they can help you gain valuable places in Google's search results. What are the best SEO plugins for WordPress?

Yoast SEO

Yoast SEO is arguably the best-known and most comprehensive plugin on the market, with over 260 million downloads and 25,000 five-star ratings. Available for free, Yoast SEO also has a premium version with several advanced features.

In its free version, Yoast SEO will allow you to effectively optimize the natural referencing of your website. Through a pleasant and well-thought-out interface, directly integrated into your WordPress back office, Yoast plays the role of a real SEO assistant. For example, it will give you the ability to configure your tags, optimize your content (titles and keywords in particular), avoid the presence of duplicate content or even add rich snippets.

Yoast SEO also includes many resources to learn more about SEO, whether you are a beginner or an expert in natural referencing. Considering the countless possibilities offered by the extension, it is also nice to be able to count on a huge community of users of the solution in case of questions or problems. Finally, the plugin is regularly updated by the developers, which allows it to be always in tune with the latest news from Google.

SEO Plugins

The SEO Framework

Here again, accessible free of charge, The SEO Framework differs from Yoast SEO by being easier to handle. This is explained in particular by the desire of developers to keep only the really essential functionalities in terms of natural referencing. The result is a clean interface that is accessible to all. For example, a playful coloured scale tells you if your content is optimized enough to rank well in search engine results.

To complement its native features, The SEO Framework offers many complementary addons, most of them free, that will allow you to target specific needs. From the "Local" extension to ensure perfect visibility on search engines locally to "Focus", a precious help for writing optimized content, through "HoneyPot", a spam blocker in comments, there are has something for everyone.

Fast and light, this complete plugin is a real alternative to Yoast.

SEOPress

Launched in October 2018, SEOPress is a 100% French SEO plugin for WordPress. It is also positioned as a more than credible alternative to the giant Yoast. This extension works on a freemium model, with a free version that offers practical basic features, and a premium version, available for $ 39 per year, which allows you to go even further in your SEO.

This powerful plugin has the advantage of being constantly evolving. Its creator aims to make it accessible to as many people as possible, both beginners and SEO experts. Regarding the features of the free version, you will be able to manage your titles and other meta-descriptions, create XML and HTM sitemaps, optimize your tags in order to share your articles on social networks or take advantage of a system of analysis to ensure the quality of your content in terms of SEO.

The premium version has more advanced features, including a breadcrumb optimized for SEO, optimizations for WooCommerce and Easy Digital Download, a local SEO solution, automatic redirection of 404 errors, Google Structured Data Types or the import and export of metadata.

Rank Math

Any WordPress SEO plugin should aim to improve the positioning of a website's pages in the SERPs. This is what Rank Math, another strong competitor of Yoast, is committed to doing. Easy to install and configure, this extension has a simple and clear interface and offers an excellent user experience to fully manage your on-page SEO.

It offers many free features such as an SEO audit, the ability to connect the Google Search Console, tracking 404 errors, improving local SEO, generating rich snippets or a backlink counting tool. In other words, you will find all the services you need to optimize the SEO of your pages.

The creators of this powerful WordPress plugin also added the ability to import Yoast data into the tool.

SEO Squirrly

SEO Squirrly is a free WordPress plugin intended for those who do not necessarily master all the cogs of natural referencing. It will indeed allow you to optimize your visibility on the web and generate qualified traffic on your website. This plugin thus has effective functionalities that can be used without any special skills in digital marketing.

The main advantage of this powerful tool is its ability to provide you with real-time guidance as you write your content. Your goal will therefore be to achieve a 100% SEO optimization rate.

SEO Squirrly also includes a valuable tool that will analyze the performance of your competitors to help you get better results.

Broken Link Checker

In addition to the quality of your content, the reliability of your links is also an essential criterion taken into consideration by Google when positioning your website in the SERPs. Indeed, the American search engine estimates that the broken links which redirect your visitor to a 404 page negatively impact the user experience. But how do you locate and fix every broken link?

This is where the WordPress Broken Link Checker plugin comes in. Unlike previous SEO extensions which are intended to be rather complete toolkits, the sole purpose of Broken Link Checker is to spot broken links. This plugin saves you hours of work trying to identify every broken link on your website to fix it.

Broken Link Checker also allows you to edit each broken link directly from its main page. So this is a great way to earn valuable places in Google's search results.

Rel NoFollow

To measure the popularity of your website and thus ensure that it is relevant to promote it to its users, Google constantly analyzes your inbound and outbound links. It is to meet this criterion that digital marketing experts are implementing netlinking strategies. But more than the number, it is the quality of these links that will interest the search engine in the first place.

It is therefore in your best interest to link up with sites that enjoy a good reputation as a priority. However, in their search for links some webmasters may be inclined to spam certain sites, forums and blogs by posting comments solely for the purpose of obtaining an inbound link. In order to counter this, adding the rel "nofollow" attribute to your blog comments will prevent getting too many spammy comments.

The WordPress Rel NoFollow extension will allow you to easily add the "no follow" attribute to your external links. To do this, all you need to do is check a box when creating your link in the WordPress back office, without having to browse the HTML code.

All in One Schema Rich Snippets

Rich snippets are very valuable in SEO. This data, which can be viewed directly from Google search results (photo and rating of a recipe, number of reviews on a product, details of an event, etc.), in fact offer excellent visibility to sites that manage to find them. develop.

The All in One Schema Rich Snippets extension will thus effectively support you in this process. It is essential since WordPress does not natively integrate features dedicated to the management of these rich snippets. The strength of this plugin lies in its ability to support many types of content. It will therefore allow you to attract new users and generate more traffic to your pages.

Thanks to its many SEO plugins, WordPress is therefore an excellent CMS to improve your visibility in search engines. From all-in-one tools to specialized solutions on a single aspect of SEO, you will no doubt find the extension that will effectively meet your needs.

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