The graphic design of a creative and technical activity whose function is to convey ideas. These ideas can be conveyed through pictures, books, posters, brochures… graphic designers Use graphic design as a profession and sometimes as an academic discipline since it is a subject activity. masters, specialized courses, etc. ... Design allows for the optimization of graphic communication. It is a very useful tool in digital marketing.
Graphic Designing |
Due to the massive reception of the information we receive, the presence of well-trained graphic designers is increasingly important.
Some of the classifications included in this occupation are Editorial Design, Corporate Identity, Multimedia, Video Editing, Photography, 3D Animation, Advertising Graphic Design, Branding, Business Design packaging …
Difference between graphic design and web design
The concepts of graphic design and web design are closely related, but they are not synonymous. Graphic design refers to any design created for printing. Use art mixed with technology through programs prepared for designers The main tools are vectors, typography, high-resolution images… With knowledge and creativity, the graphic designer can create an atmosphere or generate emotions in the audience.
On the other hand, web designing is about creating a website or web application. The web designer uses programming languages such as HTML, CSS, JavaScript… That is, he includes the technical aspects of creating a web page.
The two professionals know how to communicate ideas, reach emotions, use colors and shapes to achieve the same goal. Choosing one or the other will depend on the particular needs of your business.
Can anyone be a graphic designer?
Not. It is a very common thought that anyone can be a graphic designer if they know how to use the proper programs without experience or education.
"I can download an app and create my own brand, why pay someone? "This is one of the most common thoughts. Let’s start from the fact that the concept of graphic design is much more than just running a program or removing and uploading images. It's about managing the concept your business asks of us and implementing it, knowing which color will best convey your message, knowing which font will have a cognitive impact on your audience, etc.
Just because anyone can do it doesn't mean anyone can do a great design. Ultimately, this is what we need to improve the visibility and revenue of our business.
The most used tools to design
Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Affinity Designer, Corel DRAW, URL2PNG, Pixie, and Canva, among others.
What is the job of a graphic designer?
The main job of a graphic designer is to create graphic arts and visual material to communicate a specific message. His work goes beyond the artistic end; its function is commercial.
Being a good graphic designer You have to be detailed, organized, meticulous, and creative. You need to be clear that the ability to conceive comes with time and practice, it is not something that comes naturally. The aspiring graphic designer should have the following attributes:
Good written and oral communicator.
Good listener.
Proactive
Have a vocation of service.
The ability to work in a team.
Use good time management.
Ability to work under pressure.
Creative.
The most common functions of a graphic designer are:
Use photographs to communicate the desired message.
Contact potential customers to identify their needs.
Supervise different projects and choose the best.
Estimate the costs and the time it will take to get your job done.
Coordinate all aspects of the production of the corporate image; both print and audiovisual material.
Collaborate with other internal departments of the company for the transmission of the message.
Stay up to date with the latest trends in design and technology.
Besides printing equipment, there are many other tasks that a good graphic designer can perform. You can mention the importance of your responsibility to create the corporate identity of your company, to create audiovisual material such as corporate videos or animations known as animated graphics.
In many cases, the graphic designer takes over on social media, increasing not only visibility but also the company's conversion rate.
If you want to know more about what a good graphic designer is, we advise you to visit the blog Functions of a graphic designer
The BURRAQ IT SOLUTIONS Graphic Design Department is made up of a group of creative professionals in this discipline, who guarantee you the perfect result. For us, it's very clear: good graphic design should be fun and make sales. We are very proud of our team. Check because.